'Academics' Category
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Do You Think With Emotions Or Logic?
Posted by Brian E. Satterlee on August 8, 2011Sometimes I want to do what’s best for the customer at all costs. That objective sometimes creates an emotional trap when considering price increases, service changes, or product discontinuations. Yes it is a good and noble objective, but you really can’t always do what’s best for the customer in all cases. I mean, you can’t [...]
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You Lie: Sales Ethics Courtesy Of The Band Perry
Posted by Brian E. Satterlee on August 1, 2011“…You lie like the man with the slicked back hair who sold me that Ford…” To us who sell, that may sound like a bad salesman. But to the person saying this, it is an indictment of all used car salesmen. To the person listening, it might be an indictment of all salesmen. What do [...]
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Blogging About The News
Posted by Brian E. Satterlee on July 7, 2011My blog is mainly about small business information and I mainly write about starting and building a small business. These are “how to” articles, such as “How To Market Without A Budget”. But lately I have started to mix in articles analyzing popular news stories with a business twist and have gotten some very good [...]
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Why Do We Have The U.S. Supreme Court?
Posted by Brian E. Satterlee on July 1, 2011Do you think that elected officials have the ultimate say about the laws that govern us? Think again. We have a common law system in the United States, which means that the courts ultimately decide what is legal and illegal. Sure, a law can be passed but the courts often interpret laws and decide on [...]
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Do You Want To See The Stars?
Posted by Brian E. Satterlee on June 23, 2011The picture to the left is the Elgin National Watch Factory Observatory, a picture from 1994. I remember going to the observatory while my kids were still small and seeing the stars from inside the building, projected on the ceiling. It was like being in a cloudless, lightless evening staring at the sky. It was [...]
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Will The End Of The World Hurt Your Business?
Posted by Brian E. Satterlee on May 9, 2011I love bizarre headlines as you can see. So many people are predicting the end of the world now, I thought I’d take a look at the impact to your business of reading these things, believing these things, and what this information means to you. It is entertaining to consider the end of the world, [...]
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How To Write An Original Blog Article
Posted by Brian E. Satterlee on May 5, 2011This article is about how to write for a blog without stepping on other people’s toes. I generally use these guidelines when writing for this blog, and they are the guidelines I use when selecting from posts other people submit. If you want to submit a post for consideration, please make sure you: 1. Write [...]
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The Root Of All Evil
Posted by Brian E. Satterlee on April 11, 2011The love of money is the root of all evil. I hope that doesn’t mean my coin collection. I kinda like it. As far as the saying goes, it feels like we are supposed to be poor. Like we aren’t supposed to want things in our life. Like going into business is the worst evil [...]
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Theoretical Implications Of The U.S. National Debt
Posted by Brian E. Satterlee on March 24, 2011As we begin flying missions with the UN in Libya this week, I am reminded of our national debt and how it isn’t getting any smaller with each bomb we drop. And while this could be a very positive development for our security, I don’t see why our country has to bear the burden of [...]
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Organizational Culture and Its Importance
Posted by Brian E. Satterlee on July 2, 2010Author: Linda Devis The contemporary definition of Organizational Culture includes what is valued; the leadership style, the language and symbols, the procedures and routines, and the definitions of success that characterizes an organization. It is a specific collection of values and norms that are shared by people and groups in an organization and that control [...]